I am František Rajtmajer, freelance PPC Specialist and Web Analyst.
I set up tracking codes, analyze collected data, and manage PPC campaigns.
I also write a blog in czech about web analytics at nazakladedat.cz.
Today's online marketing is all about data. And I'm close to it. As a graduated computer scientist, I enjoy the technical setup of measurement scripts and the configuration of analytics tools such as Google Analytics and Google Tag Manager.
But the data I collect doesn't lie fallow. I prepare reports on them in Looker Studio, one-off reports and regular analyses. However, I don't limit myself to data from online tools and I like to connect it with other internal data using Keboola or BigQuery.
Most of all, I like to use all that data to manage PPC ads. I take responsibility for those, working quietly in the background and continuously optimizing online marketing based on the data. I'm independent and reliable, so you can trust me and focus on other areas of your business.